Aquifer Media designs social campaigns and digital storytelling that cultivate community and civic participation.
This includes:
- Creating and disseminating original and effective social media content through collaborative development and messaging for digital social networks.
- Community building for online social networks and digitally connected coalitions.
- Designing, implementing and promoting live face-to-face multi-stakeholder events of various sizes, i.e. conferences, performances, panels, workshops.
- Documenting public events through digital media, i.e. live-blogging, video shorts, etc.
- Training staff and/or constituents on effective digital media storytelling, i.e. content development, writing/production, basic technology skills and social media best practices.
- Conceptualizing, producing, editing and distributing short-form video storytelling projects as part of a larger campaign.
ABOUT THE NAME:
Founder Will Coley chose the name “aquifer” for many reasons: First, it honors the memory of his maternal grandfather who was cofounder of a well-drilling company in North Carolina. “Pappy”, as he was known to his family, often spoke of God’s amazing gift of vast underground aquifers, layers of water-permeable rock.
This image also conveys another aspect of Aquifer Media: the potential of directly tapping into the creativity and experience of communities and social networks. In today’s media world, there are new powerful tools for advocates and organizers to challenge injustice, build the power of communities and realize new opportunity.
